amelie store

2011.

project description

PHOTO
Alen Nemeček

We have also furnished the famous Amelie shop. The art of furnishing such a space is in – the discretion. Visitors’ eyes need to be focused on the details and products of a store and not on the furniture that takes the attention away.

It takes a beautiful and unobtrusive, yet delicate and elegant product. Such a “beautiful invisibility” is the hardest thing to achieve. The final result, though, is a successful blend of details that satisfies both customer and the shop owner.